Customer Relationships Department – Requirement & KPIs
Earlier only tech or post-sales product companies had any need for the customer relationship department. While it is most required for every business whether they r in b2b or b2c space.
few disadvantages of not having one:
losing the opportunity to hear the customer’s voice
no independent assessment of sales commitments to customer
potential for dissatisfied customer as they have no window to represent their issues, product problems, etc
the customer relationship manager is trained to be empathetic towards customer emotions
there are far more advantages by having one:
increased customer satisfaction
clarity of customer challenges to the management
Proactive handling of issues without waiting for major failures
Sales team alert and committed towards customer
strong relationships will keep business growing even during tough times
Satisfied customer’s word of mouth fetches more business
Customer Relationships Department – Requirement & KPIs
Earlier only tech or post-sales product companies had any need for the customer relationship department. While it is most required for every business whether they r in b2b or b2c space.
few disadvantages of not having one:
there are far more advantages by having one:
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